Kelly Crothers

If you’ve ever been in the presence of an exceptional leader then you know the feeling—they can unleash a gravitational pull that motivates you to act and inspires you to achieve your fullest potential. Cisco’s Senior Director of Connected Digital Interactions, Steve Cox (my boss), is one of those p…

If customer retention is what keeps you awake at night, then you’ll want to hear what Sanjiv Patel has to say. As director of data science for Cisco, Sanjiv plays a leadership role in our company- and partner-wide digital transformation. Kelly Crothers, director of strategy, planning and thought lea…

Earlier this week, more than 200 Cisco partners attended the latest Customer Success Talk webinar, “The Golden Thread: Connecting Data in the Value Chain”.  The live event featured Andy Starr, Vice President of Cisco’s Customer Success and Renewal Operations organization, where he shared his perspec…

Earlier this summer, more than 40 Cisco partners converged in downtown Chicago for the second annual Partner Adoption Workshop—otherwise known as “Adopt Shop.” The two-day event was highlighted by dynamic speakers such as Nick Metah, CEO of Gainsight; Steve Robb, President, Solution Group, LaSalle S…

Seeing our customers achieve exceptional business outcomes is what motivates us every day, and it’s central to our mission to create customers for life. That’s why sharing how distribution giant Tech Data puts the power of data and automation to work for its reseller partners and customers is such a…

Today we’re talking with John Stone, Cisco Senior Manager, Digital Experience & Analytics, about the importance of Customer Lifecycle Management (CLM). Beyond unlocking margin potential for partners, John says CLM is the key to creating customers for life. As one of Cisco’s top post-sale engagem…

Kelly Crothers, director of marketing, talks about how ‘expand selling’ best practices can generate new revenue and build brand loyalty in this latest video blog from the Global Customer Success team.    …